Internet marketing and SEO practices have been known to be the best way to market your business online and one testimony to that respect is that of the strategy being employed by Santa Fe Ford. One factor that can be trace to this is the fact that more people are turning to the web to find used cars and this seems to be the secret weapon of Greg Waitcus, Vice President, Santa Fe Ford.
As you are well aware, most car companies today are desperately hanging on to dear life, much brought about the recession. While the “Cash for Clunkers” deal is being seen as a catalyst to change all that, used cars may yet offer something better as far as trade-in value is concerned.
And should that be the case, it would not be surprising in some cases where some cars may be bought at higher prices compared to the trade-in value that was set by the government when it comes to the CARS rebate program.
(Source) Press
Tags: aggressive internet, auto dealer, business online, car companies, Cars, catalyst, dear life, Ford, program source, rebate program, recession, Santa Fe, secret weapon, seo, testimony, vice president