Here is something that should lift the spirits of the dampened hopes of car dealers today. Thanks to a study made by Edmunds.com, the past week alone showed that over 100,000 car shoppers are prepared to buy a car but have not closed deals yet. While the reason/s were not disclosed, for sure there will be something lacking like perhaps documents, car availability or preference or even apprehensions.

Regardless, this should be a good sign for car dealers who are looking for customers. With the surge of used cars pretty obvious with the current market conditions in the automotive industry, perhaps car dealers are looking in the wrong direction.

So what should they do? Re-evaluate their strategy. Perhaps they have overlooked some areas of their entire process which should more or less get them back on track as far as car sales is concerned. This and some new approaches can be beneficial for them. They just to adjust and study the market better .

(Source) Press

Tags: apprehensions, automotive industry, car availability, car dealers, car sales, car shoppers, Cars, current market, preference, spirits, wrong direction

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If you think the potential new car buyers are now leaning more on finally buying a new car with the recent gas price rollbacks then guess again. They will buy a new car but they will be asking for one thing car dealers will have to answer honestly and convincingly: gas consumption.

This practice is common but not as important for buyers in the past decade. But with the increasing price of fuel, one has to really become attentive to it, particularly since finances are becoming harder to manage. Adding gasoline or fuel costs is an area that they can really cut down on and for the people who are buying a new one, the gas consumption ratio is something that will play a vital role in their next car purchase consideration.

Hence, car dealers can use in preparation for the questions to be expected. It may even be the difference between a sale or a waste of time.

(Source) Press

Tags: buying a new car, car buyers, car dealers, car purchase, decade, fuel costs, gas consumption, gas price, gasoline, new cars, press car, price rollbacks, purchase consideration, time source, waste of time

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It has been a gloomy atmosphere anywhere in the auto industry and while many are practically giving up, here is something that should wake up the sleeping retailers to put to good use the various car incentive schemes and make it work in their favor.

We are all aware of the celebrated “Cash for Clunkers” and sales tax deductions and while most car dealers barely know what it is all about, they can really be made towards the favor of car dealers if they study it closely.

“Salespeople who quickly identify prospects with clunkers and get them into the store position themselves to win more than their fair share of the deals.”

And for that, Cars.com offers a free webinar to explain these options. Much of the topic that will be covered include:

• Implement the CARS program at their store.
• Reach prospects with “clunkers” and bring them into the dealership.
• Build an effective online marketing strategy to reach in-market shoppers.
• Leverage government incentives within their processes to close new-car deals.

With nothing much to lose, this is something that car dealers should really check out. Perhaps a better explanation on what the new alternatives are today can help shed some light towards their business performance.

(Source) Press

Tags: auto industry, business performance, car dealers, car deals, car sales, effective online marketing, fair share, free webinar, gloomy atmosphere, government incentives, incentive schemes, leverage, new car, online marketing strategy, performance source, prospects, sales tax, sales tax deductions, salespeople, shoppers

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We have read about it but does everyone understand what the Cash for Clunkers program is really all about? Apparently that needs to be addressed and one good medium to do it is through direct mail. And to make sure that Californians get every detail about this new program that aims to rid consumers of their old cars to get savings off the purchase of new ones, Cubic Marketing has been tasked to deliver the message in a massive effort to educate motorists and dealerships on what this bill is really about.

Cubic Marketing will be responsible for generating and distributing direct mail pieces that will inform the general public and car dealers about the new bill which grants car buyers a voucher of up to $4,500 if they trade in their current clunker for a new, more fuel efficient vehicle.

While we can always find out for ourselves via the web or from the official website of the Cash for Clunkers, the fact remains that not all people would be that tech savvy in finding out more about it. Further, this helps boost the actual intent of the program in a move to help the growing interest in what they can get for their old vehicles.

(Source) Press

Tags: californians, car buyers, car dealers, clunker, consumers, direct mail, fuel efficient vehicle, marketing, massive effort, motorists, old cars, tech savvy, voucher

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To help in the immediate sale and disposal of their new and pre-owned vehicles, iBidMotors has announced that it will give all GM & Chrysler dealers the ability to advertise their inventory at no charge for 60 days. iBidmotors has been going great guns as of late, hitting $100M in sales online and acquiring Monster Motors. This latest move is bound to further bolster their credibility although their main focus is to aid the many dealers who are going to be cut off soon by the two giant car manufacturers from the US.

“iBidMotors’ commitment to GM and Chrysler during these turbulent times is unprecedented,” said Bob Schiff, iBidMotors Founder and CEO. “Over 8,000 car dealers are affected by this bankruptcy, and by offering to advertise their inventory online for free, iBidMotors will help viable dealerships continue to thrive and contribute to saving jobs in communities across the country,” said Schiff.

iBidMotors has hired additional staff to accommodate the influx of new clients that they expect will take advantage of this extraordinary offer. Dealers have until June 30th to sign up for this program.

(Source) Press

Tags: Bankruptcy, car dealers, car manufacturers, Chrysler, chrysler dealers, credibility, giant, GM, great guns, ibidmotors, jobs, monster motors, pre owned vehicles, program source, turbulent times

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iBidMotors just got bigger with the reported acquisition of Monster Motors, a leading automotive online auction site. The expanded iBidMotors platform now has hundreds of car dealer clients and over 30,000 vehicles available to consumers from coast to coast.

iBidMotors and Monster Motors both launched in 2006, with iBidMotors focusing primarily on the Eastern United States, while Monster Motors focused on dealers primarily in the Midwest and Western parts of the country.

“The completion of this acquisition represents a significant step for iBidMotors in our strategy to expand our geographic footprint and establish ourselves as the leader in the rapidly growing online platform for car dealers,” said Bob Schiff, iBidMotors Founder and CEO.

Over the past two years the iBidMotors.com online auction has sold over $100M in retail automotive sales, making them one of the fastest growing automotive sites and the platform of choice for some of the largest dealer groups in the country.

(Source) Press

Tags: 100m, acquisition, automotive sales, car dealer, car dealers, ceo, consumers, country source, dealer clients, dealer groups, geographic footprint, ibidmotors, midwest, monster motors, online auction site, schiff

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Being able to sell cars online and reaching it at the $100 million plateau is a feat that many are sure to envy. iBidMotors was able to do it and chances are the trend is bound to increase. The milestone vehicle was purchased by John O’Rourke and was sold by J&S AutoHaus of Ewing N.J.

“We were one of iBidMotors first clients and it has proven to be very profitable for us. Over the last few months we sold over $200,000 in retail sales as a result of the iBidMotors site,” said Peter Marich, president of J&S AutoHaus.

“iBidMotors provides car dealers a tremendous amount of value. During these recessionary times pre-owned cars are the life-line to dealerships across the country,” said Schiff.

iBidMotors continually strives to improve the Internet sales channel for car dealers by also providing enhanced dealer analytics, unlimited picture capabilities, vehicle videos and improved search capabilities. Site functionality also provides a great user experience during the online shopping process.

(Source) Press

Tags: 100 million, autohaus, car dealers, functionality, ibidmotors, milestone, online shopping, plateau, pre owned cars, retail sales, search capabilities

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If car purchases are falling, you can just imagine why car rentals are holding back. People turning to car rentals are sure to be decreasing as well and it seems that this is more than enough reason for them to stop new car purchases for now.

A noted practice that car rental companies do is to unload old rental cars to interested buyers. However, it seems that this practice has been affected to by the credit crunch and they are forced to make do of what cars they have on hand. A fraction of their funds used to buy new cars is taken from amounts they get from selling old cars in their fold.

Rental car operators have been hit by the same credit problems that car dealers and consumers are facing. As a result, drastic cuts for new cars are being experienced by automakers. The car rental companies are also finding it difficult to find car dealers willing to purchase their used vehicles thus forcing them to put on hold the purchase of new vehicles available in the market.

Via CarRentals UK

Tags: automakers, car dealers, car purchases, car rental companies, car rentals, car roster, credit crunch, new cars, old cars, rental car

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