BMW formally unveiled its BMW Z4 Roadster in India today, possibly on the way towards increasing the number of BMW cars in the region. The BMW Z4 Roadster officially came out at an event in Mumbai, offering a new classy and luxury sports coupe that should be a wise choice for the classy motorists over there.

The BMW Z4 will come in a 3 liter six-cylinder in-line petrol engine with Twin Turbo technology, High Precision injection and an all-aluminum crank case. The Z4 will also come in 6 paint finishes Alpine White, Black Sapphire, Deep Sea Blue, Orion Silver, Space Grey, and Titanium Silver. For upholstery, customers can have choose from Leather Kansas Black, Leather Kansas Canberra Beige, and Leather Kansas Coral Red. The BMW Z4 Roadster will retail for about 59 lakh rupees.

(Source) Auto Tantra

Tags: alpine white, black leather, bmw cars, bmw z4, bmw z4 roadster, crank case, deep sea blue, luxury sports, motorists, precision injection, sports coupe, titanium silver, turbo technology, wise choice

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I don’t know about you guys but Top Gear has long been one of my favorite automotive television shows currently airing. In their latest stunt, Jeremy Clarkson, the show’s host, decided to race a BMW Z4 against a 370Z.

In the end the 370Z beats the Z4 which shouldn’t come as as surprise considering the 370Z has about 25 more horsepower than the Z4.

In the end, Clarckson says the Z4 would be a better buy because it’s “slower, less exciting, more expensive and less well equipped.” For those of you scratching your head, it’s called sarcasm, my friends.

Tags: bmw z4, nissan 370z, Race, Top Gear

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Just in case you haven’t seen it for real and you are in Southern California, drop by the Shelley BMW dealerships to catch a glimpse of the 2010 BMW Z4. The latest BMW vehicle which costs a whopping $45,750, is powered by a turbocharged inline six cylinder engine with high-precision direct injection that feeds fuel directly into each cylinder giving greater torque.

The new Z4 is also the first BMW roadster with a retractable hardtop. The lightweight aluminum shell opens and closes at the touch of a button within 20 seconds. The innovative roof system offers outstanding acoustic and aerodynamic qualities and allows occupants to enjoy a brighter more generous space with optimum visibility.

“The new roadster blends effortless power, artfully designed elements and luxury all in one sporty package,” said Shelly BMW General Manager Mike Kuriel. “It definitely raises the standard for style and performance in its class yet again.”

As added safety features, the Z4 comes with bi-xenon lights, Dynamic Stability Control to ensure stability on slippery surfaces, rollover safety system, enhanced breaking system, run-flat tires and Dynamic Traction Control which drivers can activate at the touch of a button.

(Source) Press

Tags: bmw dealerships, bmw roadster, bmw z4, cylinder engine, dynamic stability control, flat tires, lightweight aluminum, new z4, retractable hardtop, safety features, safety system, shelly bmw, style and performance, traction control, turbocharged inline, xenon lights

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It seems uncommon but if you are from the business sector who loves to analyze things, you will agree that the supposed apps we get for the iPhone or the iPod Touch carry a indirect way of viral marketing. Though not made directly, games or software inclined apps sometimes carry the brand name or are included somewhere along the way.

There have been a lot of apps for the iPhone with car themes written all over. There are the games such as “Need for Speed” or even rally based cars which at some point showcase special cars which some may have never seen before. Talk about awareness, that is a perfect example for it.

If you are clueless, here are some well-known iPhone apps to show you what we are trying to explain:

• Audi A4 Driving Challenge (driving game)
• GM Mobile (General Motors news and info)
• Mercedes-Benz (card game, company history, trivia)
• Ford Flex Photo Editor
• Scion Radio 17 Beats Per Minute Meter (music rhythm meter)
• Kia Soul on Imeem (social media content sharing app)
• Volkswagen Polo Challenge (game)
• Jaguar XF (pictures, info)
• Mazda3 Concert Quest (concert info, only for Canada)
• BMW Z4 An Expression of Joy (game)
• Lexus sponsored Urban Daddy app (local calendar/events/reviews)
• Nissan Cube (2 apps: one a “hub” for Cube content, the other a scavenger hunt-style game)

Seriously, they are brand names making use of the iPhone craze and whether you admit it or not, they are making thing easier for the car manufacturers. When building a brand is in focus, this is obviously a mobile marketing way of summing them all up!

(Source) LA Times

Tags: bmw z4, building a brand, car themes, cube 2, driving game, game company, iPhone, jaguar xf pictures, Mercedes-Benz, mobile marketing, nissan cube, special cars, viral marketing

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We all got a glimpse of the BMW Z4 at the Detroit Motor Show and its first official stop is Dubai. This was announced as the modern classic roadster designed car has officially landed in Dubai Territory. For the car enthusiasts of Dubai, the arrival of the BMW Z4 promises to provide better driving pleasure thanks to a seating position moved close to the rear axle, rear-wheel drive and an automatically retractable hardtop.

‘The design elements of the new BMW Z4 Roadster have already been recognized internationally, having won a prestigious red dot award, the largest and most renowned design competition in the world. We are confident that our clientele in Dubai will also recognize and appreciate the inherent beauty and performance of this exceptional car.’

The new BMW Z4 is bound to continue the much retained level of luxury driving that only a few can enjoy. And among the first people to experience the difference happens to be lucky Dubai-based customers who will surely be checking out the first glimpse of the BMW Z4 roadster that is now available in their territory. The BMW Z4 is now available at AGMC.

(Source) Ame Info

Tags: bmw z4, bmw z4 roadster, classic roadster, detroit motor show, new bmw, rear axle

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The Middle East is the place to be this April for all suitors of the BMW Z4 Roadster as it is set to be made available by that time. Many people caught a glimpse of the BMW Z4 Roadster at the Detroit Auto Show and apparently, Middle East has been chosen as the lucky destination where this classic model will first be unveiled.

Featuring a new 6-cylinder engine, double-clutch gearbox and BMW M suspension with two damper settings, the new model is expected to outperform its predecessor model in the Middle East.

(Source) Ame Info

Tags: BMW, bmw z4, bmw z4 roadster, classic model, cylinder engine, detroit auto show, double clutch

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Alpine Electronics, known for providing quality car entertainment and media solutions, has announced its tie-up with General Motors, BMW and Mercedes by providing them with quality in-car media entertainment and solutions.

Alpine Electronics revealed that they will be providing the newly released 2010 Buick LaCrosse, 2010 Chevrolet Equinox and the 2010 Cadillac SRX with a 2-GB flash memory infotainment unit allowing drivers to store music directly on the head unit.

They will also provide the new 2010 BMW Z4 with a 1280×480 resolution 8.8-inch double VGA display that is capable of delivering HD-level graphics for the navigation maps and the back-up camera.

(Source) Jalopnik

Tags: alpine electronics, bmw z4, Buick, buick lacrosse, Cadillac, cadillac srx, Chevrolet, chevrolet equinox, General Motors

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