GM/eBay deal off to a slow start
Friday, August 21st, 2009
Earlier this month we let you know that GM would officially begin selling brand new vehicles on eBay this month. Well, the programs been underway for a while now with some not-so-great results. It seems that the partnership has only generated 45 sales in the 9 days that the program has been live. To put this into perspective, there are currently 16,000+ vehicles listed on the site.
The program is far from a failure, however, as eBay says the new GM site has generated over 630,000 visits along with an additional 960,000 searches for listed GM vehicles.
We’ll just have to give the program a bit of time to run its course before we deem it a success or failure as this whole idea of bidding on brand new cars is still a very new concept.
via autoblog
Tags: auction, bid online, eBay, Sales