Land Rover LRX

Land Rover LRX

Land Rover announced that it plans to move forward on a production version of the stylish LRX concept. The attractively detailed and proportioned LRX, designed under the direction of former Lincoln design chief Gerry McGovern, is a jazzy three door. McGovern says the LRX, which is based on the Land Rover LR2 platform, could become a production vehicle with a few cosmetic changes. “The three door version would like be the entry-level model, while the five door would compete with Mercedes-Benz GLK, Audi Q5 , and BMW X3 This will be a small, lightweight vehicle with a very efficient powertrain,” says Land Rover North America sales and marketing chief Chris Marchand. “it will set us up for the future.”

Marchand insists the production Range Rover version would be off-road capable. “We need to have the best capability in the segment,” he says. Land Rover is expected to confirm production of the “baby Range Rover” later this year, and Marchand says a market launch here in the U.S. is likely two years away.