« Carpool Incentives With 511 Rideshare in Bay Area
Volvo To Release Plug-In Hybrid Vehicle by 2012 »

Fiat 500 To Be Sold Thru Chrysler Dealerships in US

Fiat 500

Fiat 500

Many Americans have been hoping the popular Fiat 500 minicar would come to the US but a lack of interest in small cars has largely held it back. Now, with Fiat’s alliance with Chrysler, the Italian auto maker has a gateway to the profitable U.S. market and the first model to arrive will be the 500, although it’s launch is 18 months away.

The Fiat 500 will be sold in Chrysler dealerships, and according to Richard Gadeselli, Fiat’s vice-president of communications, it will be the only Fiat-badged model in the U.S. Marketplace. Fiat is hoping to enjoy similar success with its 500 as BMW did several years ago with Mini.

Related Posts
Tags: 500, Chrysler, dealership, Fiat, minicar, US

This entry was posted on Monday, June 1st, 2009 at 10:40 am and is filed under Business. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.