May 9, 2008
Subaru 2.5 Liter Turbo Engine Named International Engine of the Year
CHERRY HILL, N.J. -- Subaru's 2.5-liter Boxer turbo engine has won the 2008 International Engine of the Year award in the 2.0-liter to 2.5-liter category.
"This is a testament to the unique design qualities of our Boxer engine," said Tim Mahoney, senior vice president and chief marketing officer for Subaru of America, Inc. "Subaru has been producing Boxer engines for over 40 years and we are delighted to once again be recognized by the International Engine of the Year Awards committee."
Continue reading"Subaru 2.5 Liter Turbo Engine Named International Engine of the Year"
Posted by Frank at 2:09 AM
| Filed under 5th Wheel
| Auto Marketing
| Auto News
| Car Tech
| Subaru
May 6, 2008
Volkswagen Rabbit Ranked Best in Test of Affordable Hatchbacks
YONKERS, N.Y. -- The Volkswagen Rabbit emerged as Consumer Reports' top-rated affordable hatchback following tests of six vehicles for the June issue. The Rabbit outpointed CR's previously top-rated hatchback, the Mazda3.
"With agile handling and a versatile, well-finished interior, the Rabbit feels solid and is a pleasant car to drive," said David Champion, senior director of Consumer Reports' Auto Test Center in East Haddam, Connecticut. "The Rabbit has commendable fit and finish, a versatile interior, and agile handling."
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Posted by Frank at 8:33 AM
| Filed under 2008 Vehicles
| Auto Marketing
| Auto News
| MINI
| Saturn
| Scion
| Subaru
| Toyota
| Volkswagen
May 4, 2008
Top twenty best selling small cars for April 2008
Americans rediscovered cars in April 2008, with small cars in particular accounting for nearly one in five of all vehicles sold in an otherwise down month.
Toyota had four vehicles in the top twenty, General Motors had three; Nissan, Hyundai and Kia had two apiece. And Dodge has a hit with the Caliber, which made the list at number 9.
With people paying nearly $4 per gallon of gas nationwide, it appears that the free market has achieved what environmentalists have been clamoring about for years -- to conserve fuel by buying smaller vehicles.
The top twenty best selling small cars for April 2008:
Continue reading"Top twenty best selling small cars for April 2008"
Posted by Frank at 10:56 AM
| Filed under Auto Marketing
| Auto News
| Chevrolet
| Dodge
| Ford
| GM
| Honda
| Hyundai
| Industry Statistics
| Kia
| Mazda
| Nissan
| Pontiac
| Scion
| Subaru
| Toyota
| Volkswagen
May 2, 2008
Subaru Reports Record April Retail Sales, Up 22%
CHERRY HILL, N.J. -- Subaru of America, Inc. today reported April sales of 16,771 total units -- a record for the month of April. Retail sales were up 22% over the same month in 2007, driven by strong consumer demand.
Both the Forester and Legacy model lines recorded substantial gains over the same period last year. The newly introduced 2009 model year Subaru Forester was up 49 percent while the Subaru Legacy was up 32 percent. Sales of all Subaru model lines were up while Forester and Impreza totals represent records for the month of April.
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Posted by Frank at 2:11 AM
| Filed under Auto News
| Industry Statistics
| Subaru
May 1, 2008
Subaru Ranked #2 on Best Adoption-Friendly Workplaces in America List
CHERRY HILL, N.J. -- Subaru of America, Inc. was ranked #2 on the Best Adoption-Friendly Workplaces in America list released today by the Dave Thomas Foundation for Adoption. The list was made up of large, medium and small businesses with Subaru named #2 in the medium sized company category.
"This is a great honor for us to be recognized as one of the Best Adoption-Friendly Workplaces in America," said Tom Doll, executive vice president and CFO for Subaru of America, Inc. "We are proud of our reputation as a family-focused organization."
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Posted by Frank at 12:43 PM
| Filed under 5th Wheel
| Auto Marketing
| Auto News
| Subaru
April 30, 2008
2008 Subaru Impreza named cool car under $18,000
CHERRY HILL, N.J. -- The 2008 Subaru Impreza was named today one of the Top 10 Coolest New Cars Under $18,000 by Kelley Blue Book. The leading provider of new- and used-vehicle information announced their picks of vehicles. The list features kbb.com editors' picks of vehicles that are fun, fuel efficient, practical and with more amenities than ever before.
"We are honored to have the Impreza recognized as not only cool, but also practical, especially at a time when gas prices keep rising," says Tim Mahoney, chief marketing officer for Subaru of America, Inc.
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Posted by Frank at 8:24 AM
| Filed under 2008 Vehicles
| Auto Marketing
| Auto News
| Finance
| Subaru
April 25, 2008
Subaru of America Unveils New Marketing Campaign
Love. It's What Makes a Subaru a Subaru
CHERRY HILL, N.J. -- Subaru of America, Inc. today announced a new marketing campaign based on the strong emotional bond Subaru owners have with their vehicles.
The campaign, developed by the company's brand agency, Carmichael Lynch, features print, TV and digital media components.
Continue reading"Subaru of America Unveils New Marketing Campaign"
Posted by Frank at 10:55 AM
| Filed under Auto Marketing
| Auto News
| Subaru
April 21, 2008
Subaru Celebrates 40th With Cherry Tree Donations Across the Nation
CHERRY HILL, N.J. -- This year, Subaru of America, Inc. celebrates its 40th anniversary in the United States -- and while some car companies might mark the occasion with a sleek concept car or a lavish party, Subaru is ringing in "the big 4-0" by planting what will amount to a small forest of trees -- as many as 160 trees -- across the country.
Symbolizing four decades, or forty years, of Subaru in the American community, locations receiving cherry trees include Aurora, CO; Austell, GA; Cherry Hill, NJ; Itasca, IL; Pennsauken, NJ; Portland, OR; Westampton, NJ; and Whitestown, IN.
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Posted by Frank at 10:40 AM
| Filed under 5th Wheel
| Auto Marketing
| Auto News
| Subaru
April 18, 2008
2009 Subaru Forester Earns IIHS '2008 Top Safety Pick'
CHERRY HILL, N.J. -- The all-new 2009 Subaru Forester has earned the Insurance Institute for Highway Safety's, "2008 Top Safety Pick" award.
To win this award, a vehicle must offer superior overall crash protection among the vehicles in their class. To qualify, a vehicle must earn the highest rating of good in the Institute's front, side, and rear tests and be equipped with electronic stability control.
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Posted by Frank at 6:53 AM
| Filed under 2009 Vehicles
| Auto News
| Car Tech
| Safety
| Subaru
Subaru Forester is Top Safety Pick
ARLINGTON, Va. -- The redesigned 2009 Subaru Forester, a small SUV, earns the Insurance Institute for Highway Safety's TOP SAFETY PICK award. Winners afford superior overall crash protection among the vehicles in their class.
To qualify, a vehicle must earn the highest rating of good in the Institute's front, side, and rear tests and be equipped with electronic stability control.
Continue reading"Subaru Forester is Top Safety Pick"
Posted by Frank at 6:44 AM
| Filed under 2009 Vehicles
| Auto Marketing
| Auto News
| Car Tech
| Safety
| Subaru
April 15, 2008
Subaru Donates Tribeca SUV on Today Show
CHERRY HILL, N.J. -- Subaru of America, Inc. today donated a 2008 Subaru Tribeca Limited to the Eldora Special Recreation Program (ESRP). Al Roker of the Today Show was on hand to accept the donation through his Today Show 'Lend a Hand' program.
Tim Mahoney, senior vice president of Subaru of America said, "We are delighted to support this worthy cause in one of our strongest markets. Many Subaru owners are avid skiers and the goals of this charity are a good fit for us."
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Posted by Frank at 11:41 AM
| Filed under Auto Marketing
| Auto News
| Subaru
'Subaru River Jam': Free Concert Series at U.S. National Whitewater Center
CHERRY HILL, N.J. -- Subaru of America, Inc. has partnered with the U.S. National Whitewater Center in Charlotte, NC to present an inaugural free outdoor summer and fall concert series.
The event title, 'Subaru River Jam,' speaks to both Subaru's support of the event and the musical acts that will jam on stage. The title also highlights the center's signature feature -- a multiple-channel, customizable whitewater river for rafting, canoeing and kayaking, which will be used for the 2008 U.S. Olympic team trials in April.
Continue reading"'Subaru River Jam': Free Concert Series at U.S. National Whitewater Center"
Posted by Frank at 6:09 AM
| Filed under 5th Wheel
| Auto Marketing
| Auto News
| Subaru
April 6, 2008
Subaru Lease Deals for April
Subaru is offering the following lease deals for April:
2008 SUBARU IMPREZA Lease -- $179 per month for 36 months with $978 due at lease signing.
2008 SUBARU OUTBACK Lease -- $219 per month for 36 months with $1,918 due at lease signing.
Continue reading"Subaru Lease Deals for April"
Posted by Frank at 2:20 PM
| Filed under 2008 Vehicles
| Auto Marketing
| Auto News
| Auto leasing
| Finance
| Free Price Quote
| Subaru
April 5, 2008
April Subaru Rebates Available at CurrentAutoRebates.com
Subaru is offering up to a $2,000 rebate on the Forester SUV, $1,000 on the Legacy model line and up to a $1,500 rebate on the Outback wagon. Low interest financing is also available.
Programs end 4/30/08.
If you would like to research current auto rebates for all make and models for sale in the United States, check out CurrentAutoRebates.com, a fabulous service that allows you to check up on all rebate programs through a handy PDF report. The service is free and available now!
Posted by Frank at 11:58 AM
| Filed under 2008 Vehicles
| Auto Marketing
| Auto News
| Auto rebates
| Finance
| Subaru
April 2, 2008
Updated: VW Extends No Money Down Lease Program
Volkswagen is running an across the lineup, no money down lease event they've dubbed, "Sign Then Drive."
And it's exactly what it sounds like -- walk into a Volkswagen dealer, and if you've good enough credit, you can drive off in a brand new car without spending a dime. Upfront, that is.
No matter which model you choose, the program is for a 36-month lease. Prices range from $249 a month for wither the Jetta or the Rabbit, $499 a month for the Touareg SUV or $389 a month for the EOS hardtop convertible.
VW's Sign Then Drive program ends April 30, 2008.
Posted by Frank at 3:35 PM
| Filed under Auto Marketing
| Auto News
| Auto leasing
| Subaru