June 10, 2008
2009 Cadillac CTS-V Performance certified at 556 horsepower
MILFORD, Mich. - As final testing of the limited-edition 2009 CTS-V nears completion, the results suggest that Cadillac's upcoming sports sedan is entering the stratosphere of the world's highest-performing cars.
Cadillac announces the following performance specifications for all-new 2009 CTS-V:
Continue reading"2009 Cadillac CTS-V Performance certified at 556 horsepower"
Posted by Frank at 7:43 AM
| Filed under 2009 Vehicles
| 5th Wheel
| Auto Marketing
| Auto News
| Cadillac
| Car Tech
| GM
June 6, 2008
2009 Caddy XLR Amps up the Drama
Detroit, Mich. -- Since its inception in 2004, Cadillac's XLR has been a fresh face in the elite club of the world's finest luxury roadsters. Today Cadillac revealed the new 2009 edition of the XLR Roadster, featuring styling and model enhancements providing more dramatic design and technology.
Only the finest editions of Cadillac's retractable hardtop roadster will be offered in 2009: The luxurious XLR Platinum and the high-performance XLR-V.
Continue reading"2009 Caddy XLR Amps up the Drama"
Posted by Frank at 9:19 AM
| Filed under 2009 Vehicles
| Auto Marketing
| Auto News
| Cadillac
| GM
GM looks beyond improved quality scores
By Jamie Hresko, GM Vice President, Quality
There are many gate-checks, so to speak, here at GM when it comes to quality. However, the ones that matter most to you, the customer, the driver, are the external measures that tell you if we’re all wet or if we’re running hard and clean. J.D. Power & Associates has announced its Initial Quality Survey results. I won’t re-iterate the content of the press release.
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Posted by Frank at 4:31 AM
| Filed under Auto Marketing
| Auto News
| Buick
| Cadillac
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| Chevrolet
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| Pontiac
June 3, 2008
GM Reports May Sales Down 28%
DETROIT - GM dealers in the United States delivered 272,363 vehicles in May.
The sales increase in fuel efficient cars and crossover vehicles could not make up for soft truck demand and a decline in fleet deliveries impacted by the American Axle strike.
Approximately 15-18,000 sales were lost in May, or will be retimed, due to various work stoppages including the American Axle strike. Compared with a strong May 2007, total sales were down 30 percent (28 percent unadjusted). Truck sales declined 39 percent.
Continue reading"GM Reports May Sales Down 28%"
Posted by Frank at 2:05 PM
| Filed under Auto News
| Buick
| Cadillac
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May 30, 2008
GM to give locksmiths access to key info
GM is implementing a nationwide process for registered locksmiths to obtain information to make replacement keys and obtain immobilizer PIN information for GM vehicles.
Effective May 30, 2008, using a process established in December 2007 to comply with California law, any licensed (where licensing is required) and bonded locksmiths in the U.S. who have complied with the National Automotive Service Task Force (NASTF) Secure Data Release Model verification process will be able to access key code and immobilizer (when applicable) information when the verified registered owner / lessee of a vehicle requests the locksmith to produce a key to enter, start, and operate the vehicle.
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Posted by Frank at 10:20 AM
| Filed under Auto Marketing
| Auto News
| Buick
| Cadillac
| Car Tech
| Chevrolet
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May 29, 2008
Cadillac Top Brand for Vehicle Satisfaction
by Jim Taylor, General Manager, Cadillac
We all have our favorites, our own loyalties and preferences. But in a survey of new vehicle buyers released today, only one brand can be at the top.
The number one brand in the US in owner satisfaction in 2008 is Cadillac, according to AutoPacific’s annual Vehicle Satisfaction Awards (VSA) study.
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Posted by Frank at 12:03 PM
| Filed under Auto Marketing
| Auto News
| Cadillac
| GM
Cadillac Tops 2008 Vehicle Satisfaction Awards
TUSTIN, Calif. -- A study released today by noted automotive consulting firm AutoPacific, Inc. summarizes the results of its 2008 model year vehicle satisfaction research. AutoPacific's Vehicle Satisfaction Award (VSA) is an industry benchmark for objectively measuring how satisfied an owner is with their new passenger car or light truck.
In a year that promises to be the toughest in a decade, owner-based awards like AutoPacific's Vehicle Satisfaction Award will help customers make their purchase decisions.
Continue reading"Cadillac Tops 2008 Vehicle Satisfaction Awards"
Posted by Frank at 6:20 AM
| Filed under Acura
| Audi
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| Suzuki
| Toyota
| Volkswagen
May 23, 2008
OnStar Receives Honors at Telematics Update Awards
Detroit – OnStar by GM captured the “Best Embedded Telematics Navigation Product Award” at the 2008 Detroit Telematics Awards event.
Awards are judged by independent industry experts and are open to all companies in the automotive and mobile telematics eco-system that develop and provide compelling products, services, and content.
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Posted by Frank at 5:29 AM
| Filed under Auto Marketing
| Auto News
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May 20, 2008
GM's Jamie Hresko touts quality gains
by Jamie Hresko, GM Vice President, Quality
So, I’m watching the NFL draft a few weeks ago and it hits me. It occurred to me that there is a complete incongruity (thank you word-a-day calendar) between hope and reality.
Don’t get me wrong, hope is very important. Hope, however, is not active. It doesn’t drive results. Do you think any of the draftees just sat on the bench hoping to play … hoping to be spotted … hoping to be picked? Of course not. They worked hard. They had a plan. They actively pursued their goal of playing football well.
Continue reading"GM's Jamie Hresko touts quality gains"
Posted by Frank at 7:12 AM
| Filed under Auto Marketing
| Auto News
| Buick
| Cadillac
| Chevrolet
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May 13, 2008
Cadillac badge, as big as a dinner plate
This pic of a Cadillac badge was taken while stopped in traffic, and it struck us that it has to be as big as a dinner plate, or at least big enough to prompt a rapper to think, "wow, that's kind of in poor taste."
Considering it's on the back of an Escalade, it might be that it's proportional to the side of a barn it's announcing, but the incremental creep of badge size is going a little too far -- and it's just not Caddy, have you seen the front badge on the new Mercedes C-Class? Even Poseidon wouldn't want to be caught dead carrying that trident around.
Posted by Frank at 10:20 AM
| Filed under 5th Wheel
| Auto Marketing
| Auto News
| Cadillac
| GM
Henry Leland, Father of Cadillac and Lincoln
Investor's Business Daily has an interesting article about Henry Leland, a hard-working engineer who was involved in the early day of three iconic American car brands -- Oldsmobile, Cadillac and Lincoln.
Around the turn of the 20th century, the American auto industry was struggling to invent itself, and in the early days, most of the cars were miraculous for the fact that they ran at all, never mind for hundreds of thousands of miles.
Henry Leland was an engineer who pioneered the concept of identical mass production of parts, machined to exact tolerances, so that they could be switched in and out of models. His reputation landed him transmission and engine work at Oldsmobile, and that reputation got him the job of taking over the early Cadillac. Once he turned that brand around, the firm was sold to General Motors -- prompting Leland to go off on his own to found the Lincoln brand of cars, which was later sold to Ford.
Posted by Frank at 9:06 AM
| Filed under 5th Wheel
| Auto Marketing
| Auto News
| Cadillac
| Car Tech
| Ford
| GM
| Lincoln
| Vintage
May 12, 2008
2008 Fuel Economy Guide Available for Download
The EPA has issued a comprehensive PDF guide to fuel economy of all 2008 vehicles, which you can download by right-clicking here.
In today's gas market, buyers are more sensitive than ever about buying cars that get good mileage, and more important, they want the government ratings to be as accurate as possible -- nobody wants to buy a vehicle that gets 10% worse mileage in the real world than the sticker rating.
To address this situation, the EPA has started using an updated test to assign more accurate MPG ratings to new vehicles, and you can learn about that by watching the video in this post.
Posted by Frank at 3:04 PM
| Filed under 2008 Vehicles
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Study: Cadillac, Audi Most Imporved Luxury Marques
IRVINE, Calif. -- According to Kelley Blue Book Marketing Research's Brand Watch study, Cadillac and Audi are the most improved in terms of brand perception over the past year in the Luxury Sedan segment.
Cadillac improved most among the factors of driving comfort, exterior styling, interior layout/design, interior roominess and cargo/trunk space. Audi was deemed most improved when evaluating seating capacity, luxuriousness, available options and prestige brand.
Continue reading"Study: Cadillac, Audi Most Imporved Luxury Marques"
Posted by Frank at 6:28 AM
| Filed under Audi
| Auto Marketing
| Auto News
| Cadillac
May 10, 2008
2009 Cadillac CTS-V breaks record on famed track
In testing this morning at Germany's Nurburgring, Cadillac's upcoming new 2009 CTS-V completed a lap of the legendary Nordschleife in 7:59.32. This blistering time appears to be the fastest ever publicly documented for a production sedan.
Cadillac is nearing the completion of testing of the highly anticipated CTS-V, the limited-edition high-performance model based on the award-winning CTS sport sedan.
Continue reading"2009 Cadillac CTS-V breaks record on famed track"
Posted by Frank at 7:40 AM
| Filed under 2009 Vehicles
| Auto Marketing
| Auto News
| Cadillac
| Car Tech
| GM
May 9, 2008
Tenacious D Goes Backstage for GM at Music Fests
DETROIT -- GMnext is going backstage at some of the world's biggest rock festivals this summer - providing music fans exclusive access through a series of video, photo and blog updates.
GMnext Plug In is a celebration of the 100+ year relationship between cars and music. From AM to FM, 8-track to cassette, compact disc to mp3, music is almost always a part of the driving experience.
Continue reading"Tenacious D Goes Backstage for GM at Music Fests"
Posted by Frank at 1:49 AM
| Filed under 5th Wheel
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