Plug In offers a contemporary spin on that relationship by going behind the scenes at some of the biggest music events of the year that will feature some of the hottest bands and artists in the world.
The host for Plug In is Kyle Gass from the band Tenacious D. Along with his partner Jack Black, Kyle has built Tenacious D into a rock superpower - in fact, they are the self-proclaimed "Greatest Rock Band in the World." Kyle also assumes the role of Southern rocker Klip Calhoun in his other band, Trainwreck, which serves up its own brand of "pure wreck and roll." He has appeared in several movies, including "Elf" and "Jacob's Ladder," as well as TV shows such as "Friends" and "The Daily Show."
"I was approached by GM a little while back about working with them on Plug In, and it didn't take long to see that this wasn't just a good gig, it was a good fit," explains Gass. "I understand the connection between music and driving - whether that's Motörhead for city cruising or Deep Purple for a wide-open country road."
Kyle and his video crew will provide regular updates from the festivals, including exclusive interviews and performances with some of the shows' artists.
"I have friends in some of the bands that will be playing these events," Gass adds. "I think you'll enjoy seeing what they're all about when they're off-stage. It should make for some interesting viewing."
Currently scheduled GMnext Plug In festivals include:
* Rock on the Range - Columbus, Ohio; 5/17-5/18
* Pinkpop - Landgraaf, Netherlands; 5/30-6/1
* Southside - Tuttlingen, Germany; 6/20-6/22
* Rothbury - Rothbury, Michigan; 7/3-7/6
* Pentaport - Incheon, South Korea; 7/25-7/27
* Lollapalooza - Chicago, Illinois; 8/1-8/3
Kyle's Plug In reports will be posted at PlugIn.GMnext.com, which also offers additional information on the festivals and other related stories. In addition, site visitors can post their own festival and band photos and videos on the site.
Plug In is part of GMnext, GM's centennial program that includes a series of Web-based activities aimed at engaging a new generation with behind-the-scenes stories and insights into the people of GM and the future of transportation. For more information, visit GMnext.com.
