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May 12, 2008

Nissan to build $2,500 car for Indian market

PARIS/PUNE/TOKYO -- Mr. Rajiv Bajaj, Managing Director of Bajaj and Mr. Carlos Ghosn, President and CEO of Renault and President and CEO of Nissan, today announced they will form a joint-venture company to develop, produce and market the car code-named ULC with wholesale price range starting from 2500 USD.

The new joint-venture company will be 50% owned by Bajaj Auto, 25% by Renault and 25% by Nissan.

Targeting the growing Indian new vehicle market, the ULC will be made at an all-new plant to be constructed in Chakan (Maharashtra state) in India. Initial planned capacity will be 400,000 units per year. Sales will start in early 2011 in India, as a primary market, with growth potential in other emerging markets around the world.

The feasibility has already extended into Joint Product Development and the project is on line to meet targeted performance & cost.

Posted by Frank at May 12, 2008 8:09 AM | Filed under 5th Wheel | Auto Marketing | Auto News | Car Tech | Finance | Nissan

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